Production and Distribution of Content
There’s simply no denying that content is king. In order to have a successful website and online presence, you need quality content that interests and informs customers. You also need that content optimized with SEO terms and distributed to the right channels so it can be found. While content is important, its usefulness is greatly reduced when it is not optimized or dispersed across multiple channels. MD Marketing 360 can spearhead the entire process from creation of content to its distribution and management of its results.
Importance of High Quality Content
Gone are the days when you could stuff a hundred keywords into a page and call it a day. Not only did this method rarely provide useful information to potential customers, it also started to anger THE Google when it became clear what people were doing. Now, having improperly written content will not only mean you’re losing out on potential patients but could also get dinged with a penalty.
To remedy this, MD Marketing 360 crafts your content to be readable and enjoyable for readers and have strategically integrated keywords. We reach customers, keep them reading and make it easy for Google and other search engines to find your content.
Why You Need a Distribution Strategy
Producing content without properly distributing it is like taking a picture and never having it developed; it exists but no one is going to see it. Placing content on your site is rarely going to be enough to get it noticed.
MD Marketing 360 uses proven methods and platforms to distribute your content to target your audiences. We are able to fully leverage the power of content by promoting it in a strategic way across relevant channels. This means your content will be found linked on appropriate blogs, business directories, patient rating sites and other areas where people are actively looking for your services. The goal is to not simply reach people in general but to reach the right people who are most likely to become your customers.
Start reaching customers with quality content by calling us at (416) 477-6030.